Three hours.
Total clarity.
A clear path forward.
You have been running your business with one hand tied behind your back. In this session, we untie it. We go deep into your mindset, your brand, your offers, and your operations — and we leave with a customized action plan and the momentum to actually execute it.
25 years of building.
One day of precision.
Susan Hay built and exited a nine-million-dollar brand over eleven years. She knows what it takes to build something real — and she knows exactly where the leaks are when businesses start to stall. The VIP Intensive is where she brings all of it to bear on your business, specifically.
Four pillars.
One complete picture.
Every VIP Intensive moves through the same four areas — because that is where the real leverage lives. We do not skip a layer to focus on tactics. We look at the whole picture so the strategy we build actually holds.
This is not a list
of homework.
Most strategy sessions hand you a recap and send you on your way. The VIP Intensive delivers something different — a fully built, customized asset you can execute from immediately, with support to keep you in motion for thirty days after.
The experience
speaks for itself.
“Words cannot fully express my gratitude for Susan and the impact she has had on my journey, both personally and professionally. I have worked in strategic consulting roles throughout my career but this is something different altogether. She took the time to get to know me, how I operate, and what my mission truly is — to break through the limitations I had placed on myself from the beginning. The VIP Intensive is an experience I do not think you will find anywhere else, solely because of Suz and her quiver full of superpowers. The time with Suz will completely shift your perspective and change your life.”
“In just one day, Susan helped me gain clarity and focus in my offers. We refined my messaging to resonate with my ideal clients and worked on my launch strategy. After working with Suz, I sold out my program to women who were truly aligned.”
“A VIP Day with Susan is like a business tune-up that re-sparks creativity and inspiration. She held space for both the dreamy creative side and asked questions to help me think through logistics, revenue, and systems. It was everything.”
“Never before have we had someone lay out a blueprint for growth and freedom like Suz did. Finding ways to save money and increase profits was beneficial. But the most important thing was showing us where time and energy leaks could be cleaned up.”
“Susan was an invaluable thought partner and mirror. She cut through what felt like confusion to clarity so I could move forward with a framework and purpose. The questions she asked got to the root of my platform, message, and mission.”
You will know exactly
what to do next.
Here is how it works from the moment you say yes.
Is this right for me if I already have a business that is working?
Especially then. The VIP Intensive is built for the founder who has proven she can build — and is ready to build smarter. We go underneath the strategy that got you here and find the next level of leverage.
How is this different from a regular coaching session?
This is not coaching. It is a full strategic build. You leave with a customized Ignition Dashboard, a 60-day sprint, and thirty days of direct access. Most coaching sessions hand you notes. This one hands you a system.
Is $3,400 the right investment right now?
Susan's ongoing advisory starts at $20,000. The VIP Intensive is the most direct access to her thinking, her frameworks, and twenty-five years of real-world receipts at the most accessible price point she offers. One structural shift from this session routinely generates multiples of the investment.
What if I am not sure what to focus on?
That is exactly what the session is for. The Lumis pre-work and Susan's intake process mean you arrive already excavated. Susan reads the full picture before you sit down together. You do not need to show up with a clear agenda. She builds one with you.
